Case study
Högsbo Basket – a whole match day at Gothia Arena, in pictures
A season opener with a new floor, a new mascot and the youngest players on court at half-time. We photographed the whole day, from the first tip-off to the hugs afterwards.

- Client
- Högsbo Basket
- Industry
- Sports club · Basketball
- Location
- Gothia Arena, Gothenburg
- Period
- September 2017
- Services
- Sports photography, Event photography
Summary
On Saturday 23 September 2017, Högsbo Basket opened a new season at Gothia Arena. There were two games, a new wooden floor, a mascot that would be named at half-time and the club's youngest players on court during the break. We photographed the whole day and delivered a selection sorted by game. A club is more than its first team, and the photos show all of it: the players, the coaches, the youngest and the crowd.
The day
The invitation promised a lot: come and see the new wooden floor at Gothia Arena, meet the mascot Högsbo Lejonet, watch the club's youngest players play a game at half-time, with music and a party atmosphere.
We wanted to capture that atmosphere, not just the baskets. Here is a selection from the day: the women's team, the mascot, the men's team and what happens after the final whistle.
The women's team



Högsbo Lejonet
The club's new mascot was named at half-time in the women's game, just as the invitation promised. The lion was there all day.


After the final whistle


How we worked
The whole day, not just the games
the warm-up, the introductions, half-time, the crowd and what happens after the final whistle.
The whole club
the women's team, the men's team, the youngest players, the coaches and the mascot. A club that shows all its teams shows that it's there for everyone.
A sorted, edited selection
the photos were delivered sorted by game, so it's easy to find the right picture for the right team.
What we delivered
- Photography of the whole season opener at Gothia Arena, from warm-up to final whistle
- A selection of more than 150 photos, sorted by game
- Photos of the whole club: the women's team, the men's team, the youngest players, the coaches, the crowd and the mascot Högsbo Lejonet
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